Planning an unforgettable event for a large group in 2025? You’re in the right place. At UP Events, we’ve seen firsthand how the landscape of group activities is evolving — driven by innovation, sustainability, and the desire for memorable, meaningful experiences. Here’s our expert guide to the Top 10 Large Group Activities for 2025, packed with actionable insights, trends, and professional advice to help you create your next standout event.
Why 2025 Is a Landmark Year for Group Activities
The global events sector is booming, with projections showing growth from $1.2 trillion in 2024 to over $1.3 trillion in 2025. The Netherlands, with its thriving business climate and vibrant culture, is at the forefront of this surge. Companies and schools are seeking more than just a venue — they want customized, engaging, and sustainable experiences that foster real connections.
Key Trends Shaping 2025
- Unconventional Venues: 45% of European planners now prefer unique locations over traditional spaces.
- Hybrid & Virtual Integration: 63% plan to boost investment in virtual event tech, blending in-person and remote participation.
- Sustainability: Eco-friendly practices and flexible formats are now essential.
- Customization: Tailored experiences that spark creativity and collaboration are in high demand.
Top 10 Large Group Activities for 2025
1. Team-Building Adventures
Outdoor challenges, creative workshops, and immersive games are more popular than ever. Activities like our Expedition Robinson team challenge or VR Team Challenge are designed to build trust, boost morale, and create lasting memories. These experiences are fully customizable, ensuring every group’s goals are met.
Why it works: Encourages teamwork, problem-solving, and communication in a fun, dynamic setting.
2. Cultural Festivals & City Games
Participate in or create your own festival atmosphere! From joining iconic events like Dutch Design Week or SAIL Amsterdam to organizing Outdoor City Games in Amsterdam’s historic districts, these activities immerse participants in local culture and creativity.
Pro tip: Early booking is essential for premium experiences during high-demand festivals.
3. Hybrid Conferences & Events
Hybrid events — combining in-person and virtual elements — are now the standard. Our venues are equipped with advanced technology to ensure remote participants are just as engaged as those on-site. This format is perfect for international teams or organizations with flexible work arrangements.
Best practice: Invest in interactive tools and robust platforms to maximize engagement.
4. Interactive Workshops
Hands-on sessions like cocktail workshops, cooking classes, or art and design experiences are a hit with both corporate and school groups. These workshops can be tailored to your group’s interests and held in inspiring, unconventional spaces.
Insider tip: Unique venues enhance creativity and make the experience truly memorable.
5. Large-Scale Sports Days
Organized tournaments, fun runs, or wellness-focused activities bring out everyone’s competitive spirit while promoting health and camaraderie. We handle everything — from planning to catering and entertainment — so you can focus on the fun.
Trend: Many companies now incorporate charity elements or wellness breaks for added impact.
6. Themed City Tours
Guided explorations of Amsterdam’s iconic neighborhoods, such as the Jordaan or Red Light District, offer a blend of education, adventure, and team bonding. Our themed tours can be gamified for extra excitement.
Value: Perfect for both local and international groups seeking a unique perspective on the city.
7. Music & Concert Events
Group attendance at major concerts or festivals — like André Rieu in Maastricht or the Canal Parade — creates shared memories and a sense of unity. We can arrange exclusive access or private performances to elevate your event.
Expert advice: Combine live music with catering and entertainment for a full-service experience.
8. Maritime Experiences
From group sailing adventures to private boat tours during SAIL Amsterdam, maritime activities are a Dutch classic. These experiences are ideal for large groups looking to relax, connect, and enjoy the city from a new angle.
Sustainability note: We prioritize eco-friendly boats and practices for all water-based events.
9. Gamified Learning Events
Educational gameshows, trivia competitions, and digital scavenger hunts are perfect for engaging large groups. These activities foster learning, collaboration, and a healthy dose of competition.
Best for: Corporate training, school events, or any group seeking a fun, interactive challenge.
10. Sustainability Projects
Group volunteering, urban gardening, or clean-up drives align with growing ESG (Environmental, Social, and Governance) goals. These activities not only build team spirit but also make a positive impact on the community.
Professional insight: Sustainability is now a standard expectation — choose activities that reflect your organization’s values.
Expert Advice: Making Your Event a Success
- Engagement is Everything: Activities that encourage participation, creativity, and collaboration deliver the best results. Customization is key — tailor your event to your group’s interests and objectives.
- Choose the Right Venue: Unique, flexible spaces foster a memorable atmosphere and accommodate hybrid setups.
- Embrace Technology: Robust virtual platforms and interactive tools ensure everyone feels included.
- Plan Early: High demand for top venues and experiences means early booking is crucial, especially for exclusive events.
- Go Green: Incorporate sustainable practices — digital materials, local catering, and waste reduction are now expected.
“Unique venues and hybrid capabilities are no longer trends — they’re the new standard for successful events in 2025.” — UP Events, Amsterdam
What’s New or Changing in 2025?
- Hybrid and Virtual Expansion: Advanced virtual tools are now essential for large group events.
- Well-being Focus: Wellness elements — like mindfulness sessions or active breaks — are increasingly popular.
- Personalization: Tailored experiences that reflect group values and goals are in high demand.
- Sustainability: Green practices are now a baseline expectation, not just a bonus.
Case Study: UP Events’ Approach
At UP Events, we’ve seen a 45% increase in demand for non-traditional venues and a 63% rise in hybrid event investments. Our clients — from multinational corporations to local schools — value our full-service event management, creative customization, and commitment to sustainability. With over 15 years of experience and a 4.8 Google review score, we’re proud to set the standard for large group activities in Amsterdam and beyond.
Frequently Asked Questions
What group sizes can UP Events accommodate?
We specialize in events for groups ranging from 15 to 5,000 participants, with flexible venues in Amsterdam West and Weesp.
Can activities be customized for our organization’s goals?
Absolutely! Every event is tailored to your specific objectives, from activity selection to catering, decorations, and entertainment.
How does UP Events ensure sustainability?
We prioritize eco-friendly practices, including digital materials, local suppliers, and green event formats.
Are hybrid and virtual options available?
Yes, we offer advanced hybrid event solutions to engage both in-person and remote participants.
How far in advance should we book?
Due to high demand, especially during peak seasons and festivals, we recommend booking as early as possible to secure your preferred date and experience.
Ready to Plan Your 2025 Event?
Let’s create something extraordinary together. Whether you’re organizing a corporate outing, school event, or large-scale celebration, UP Events delivers inspiring, fun, and seamless experiences that bring people together.
Discover more or request a personalized quote at UP Events.
Further Reading
- Event Industry Trends 2025 – EventMB
- Dutch Design Week
- SAIL Amsterdam
- Netherlands Travel & Tourism Market Report
UP Events: Where connection, creativity, and celebration come together for unforgettable group experiences.