Organizing events for large groups is both an art and a science. With the resurgence of in-person gatherings and the continued rise of virtual and hybrid formats, the landscape of large-scale events is more dynamic than ever. At UP Events, we specialize in delivering seamless, memorable experiences for groups of all sizes — whether you’re planning a corporate team-building day, a school outing, or a festive celebration.

Why Large Group Events Matter More Than Ever

Recent industry data shows that 66% of organizations plan to host more events in 2025, with a strong preference for in-person experiences. Yet, virtual and hybrid events remain vital, with 63% of planners increasing investment in virtual formats and 74.5% adopting hybrid models. This shift is driven by the need for flexibility, engagement, and inclusivity — values we champion in every event we organize.

The Power of Connection

In-person events are proven to foster deeper connections and brand affinity. Two-thirds of attendees report more positive feelings about a brand after face-to-face interaction. At the same time, virtual events for large groups achieve impressive 60–70% engagement rates, with participants spending significantly more time online than at physical events.

Planning Events for Large Groups: Best Practices

1. Prioritize Engagement and Interaction

Whether you’re hosting a team-building day or a product launch, engagement is key. We incorporate interactive elements, gamification, and networking opportunities to keep energy levels high and participants involved. Our signature activities — like the Expedition Robinson team challenge and VR Team Challenge — are designed to spark collaboration and excitement.

2. Choose the Right Venue

Venue selection is crucial for large groups. Our flagship location in Amsterdam West offers 45,000 m² of private indoor and outdoor event space, while our Weesp venue provides flexible options for various group sizes. Accessibility, amenities, and atmosphere are always top priorities.

3. Offer Unique, Customized Experiences

Customization is at the heart of what we do. From tailored catering and themed decorations to bespoke entertainment, we ensure every detail aligns with your goals. Unique activities — such as outdoor city games, cocktail workshops, and BBQ parties with live music — create lasting memories and foster team spirit.

4. Embrace Virtual and Hybrid Formats

Virtual activities for large groups and hybrid events are here to stay. We leverage robust event platforms to deliver smooth, engaging online experiences, including virtual games for large groups and interactive workshops. This approach maximizes reach and accommodates diverse preferences.

5. Manage Budgets and Logistics

With event costs rising by up to 12%, effective budget management is essential. We work closely with clients to optimize value, leveraging our in-house services for catering, entertainment, and logistics. Our experience ensures seamless execution, even for the most complex events.

Popular Activities and Party Games for Large Groups

In-Person Favorites

• Expedition Robinson Team Challenge: A high-energy, Survivor-style competition perfect for building teamwork and resilience.
• Outdoor City Games: Explore Amsterdam or Weesp with interactive, location-based challenges.
• Cocktail Workshops & Drinks: Shake up your event with hands-on mixology sessions.
• BBQ Parties with Live Entertainment: Enjoy delicious food and vibrant music in a festive atmosphere.

Discover more options on our activities page.

Virtual and Hybrid Hits

• Virtual Escape Rooms: Solve puzzles and mysteries together, no matter where your team is located.
• Digital Trivia and Collaborative Challenges: Test your knowledge and teamwork in a fun, interactive format.
• Large Group Virtual Games: From online scavenger hunts to creative workshops, we offer engaging options for remote teams.

Explore our virtual activities for large groups.

Office Party Games and Mystery Dinners

• Office Party Games for Large Groups: Trivia, scavenger hunts, and team Olympics are always a hit.
• Mystery Dinner Games for Large Groups: Add intrigue and excitement to your event with immersive, themed dinner experiences.

Safety, Regulations, and Accessibility

Safety is non-negotiable. We adhere to all local health and safety guidelines, including crowd control, emergency planning, and accessibility requirements. Regulations can change rapidly, so we stay up-to-date and ensure every event meets the highest standards.

For more on our approach, see our event agency in Amsterdam.

The Impact of Customized Experiences

Personalized, interactive events are linked to higher engagement, improved collaboration, and greater satisfaction among participants. In fact, companies that invest in unique, tailored experiences see stronger team performance and increased brand loyalty.

Trending Now: Micro Events and Sustainability

While large-scale gatherings remain popular, there’s a growing trend toward micro events — smaller, targeted experiences that drive deeper connections. Sustainability is also top of mind, with eco-friendly practices like digital materials and green catering gaining traction.

Success Stories: Bringing Large Groups Together

With over 15 years of experience and a 4.8 Google review score from more than 2,600 customers, we’ve helped countless organizations create unforgettable moments. From corporate anniversaries to school outings, our team delivers seamless, impactful events that inspire and connect.

Read more about our corporate events, school activities, and outings in Amsterdam and Weesp.

Frequently Asked Questions

What are the best activities for large groups near me?

We offer a wide range of activities for large groups in Amsterdam and Weesp, including team challenges, outdoor games, workshops, and themed parties. Explore our full selection here.

Can you organize virtual events for large groups?

Absolutely! Our virtual and hybrid event solutions include escape rooms, trivia, and creative workshops designed for remote teams. Learn more about our virtual activities.

How do you ensure safety and compliance at large events?

We follow all local regulations and industry best practices, including crowd management, emergency planning, and accessibility. Our experienced team handles every detail for a safe, worry-free experience.

What makes your events unique?

Our events are fully customizable, from activities and catering to decorations and entertainment. We focus on creating memorable, engaging experiences that align with your goals and values.

How do I book an event for a large group?

Contact us for a personalized quote or consultation. We’ll work with you to design the perfect event, whether in Amsterdam, Weesp, or online. Start planning here.

Useful Resources

• Event Industry Council: Event Safety Guidelines
• MeetingsNet: Trends in Corporate Events
• PCMA: Hybrid Event Planning
• Eventbrite: Large Group Event Ideas

Ready to create an unforgettable experience for your team or group? Discover why UP Events is the trusted partner for events for large groups in the Netherlands. Explore our workshops, bachelor parties, and more. Let’s make your next event extraordinary!